Oil & shine
Helps improve the appearance of excess surface oil and shine.
Pura Belle · Targeted skincare
Meet The Ordinary Niacinamide 10% + Zinc 1% — a lightweight serum made for oily, congested and blemish-prone skin.
A simple, targeted addition to your skincare routine.
Niacinamide 10%The formula
Built around two key ingredients supplied in this formula: high-strength niacinamide and Zinc PCA.
Helps improve the appearance of excess surface oil and shine.
Helps reduce the appearance of enlarged pores and uneven skin texture.
Helps improve the look of dull spots and old breakout marks.
A water-based serum that fits neatly into a simple morning or evening routine.

Inside the bottle
Vitamin B3 used to support a more balanced-looking complexion and improve the appearance of texture and pores.
Paired with niacinamide to support a routine focused on excess sebum and blemish-prone skin.
Pura Belle
We keep the experience clean and intentional: a focused product, clear information and an easy way to shop. As the collection grows, this space can evolve with it.
How to use
Start with clean, dry skin.
Use 2–3 drops morning and/or evening.
Follow with moisturizer. Use sunscreen in the daytime.
Patch test for 24 hours before regular use. High-concentration niacinamide may irritate sensitive or compromised skin.
Why shop Pura Belle
Clear product information, simple ordering and direct support.
Pay when your order arrives.
Delivery is currently free in Pakistan.
One clear product story, with ingredient and usage information up front.
Message Pura Belle directly for product or order questions.
Questions, answered
It is a water-based serum with 10% Niacinamide and 1% Zinc PCA for oily, congested and blemish-prone skin.
After cleansing, apply 2–3 drops morning and/or evening, then moisturize. Use sunscreen during the daytime.
The suggested routine is morning and/or evening, provided your skin tolerates it. Patch test for 24 hours first.
Yes. Cash on Delivery is available in Pakistan.
Use the WhatsApp button to message Pura Belle directly at 03715831068.